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Packaging Proofing
Published:
July 7, 2025
Updated:
July 8, 2025

The Real-World Impact of AI on Packaging Quality Control

Gouri Sasidharan

The Real-World Impact of AI on Packaging Quality Control

Published:
July 7, 2025
Updated:
July 8, 2025
Gouri Sasidharan

Highlights

When at work, have you ever found yourself triple-checking ingredient declarations (especially those nasty allergens), tracking font changes across 15 SKUs, or doing last-minute damage control because a barcode didn’t scan?  

Well, you’re not alone.  

Quality control in packaging is demanding. And the more SKUs, markets, and compliance layers you add, the harder it gets.

But here’s the good news: AI is quietly changing the game for Packaging Quality Control teams.

Not in a “robots will take over your job” kind of way. But in a “finally, I don’t need to manually compare two artwork versions line by line” kind of way.

In this post, we’ll walk you through the real-world impact of AI on packaging quality control and how you can do it, too.  

What’s actually broken in packaging quality control?

Before we learn how AI transforms your workflows, let’s set the context. Here’s what slows down most of the packaging quality control teams including yours:

  • The manual proofing process takes forever and requires multiple rounds.
  • Errors like incorrect claims or outdated artwork still slip through.
  • Brand consistency is hard to maintain across SKUs and regions.
  • Compliance is a moving target (and teams often catch issues too late).

Sounds familiar? This is exactly where AI steps to help you bridge the gap.

Also read: Why Your Packaging Files Go Through Too Many Revisions (And How to Fix It)

3 key ways AI helps packaging QC teams

1. Cuts down proofing time

Let’s say you’re comparing two artwork versions. One’s been updated, the other’s approved, and now you’re stuck scanning every claim, font, and icon to figure out what changed.

AI-powered proofing tools takeover that grunt work of yours. It instantly compares files, highlights text mismatches, catches layout shifts, and even detects design inconsistencies in a matter of seconds.

This gives QC teams the speed to move faster without sacrificing accuracy and frees them up to focus on more important tasks.

2. Automates workflows for cross-team handoffs    

You’ve done your quality check. Now, the file needs to go to the regulatory department, then to marketing, and finally back to quality control for a final sign-off. If you think this is a stressful task, you’ll appreciate automated workflows.
It routes your packaging files to the right person at the right time with no chasing or confusion that usually goes with packaging reviews. You get real-time updates on who’s reviewed what, so nothing slips through the cracks.

3. Achieves label compliance

Caught a typo at the last minute? Missed a barcode update? It happens, especially when you’re working fast under pressure. But AI is designed to catch what you might miss: Wrong font sizes, missing allergen information, outdated barcodes, or even small compliance details that don’t stand out at first glance. Why do we say so? Check out a real-life example below:

Home Chef, a leading meal kit delivery service based in Chicago, used Artwork Flow’s Smart Compliance tool to scan around 300 allergens on their labels using custom rulebooks. Not only were they able to ensure allergen info on their labels, but it also helped them avoid the risk of product recalls.  

Why this matters now more than ever

Here’s what Packaging Quality Control teams are dealing with today:

1. Packaging timelines are shorter than ever

Brands today are expected to move fast. Whether it's rolling out limited editions, responding to regulatory changes, or launching new SKUs, packaging needs to keep pace. However, working with a shorter timeframe means higher risks:

  • Seasonal campaigns and product refreshes often happen in weeks, not months.
  • Multiple teams (QC, design, legal, regulatory, marketing) must collaborate in parallel.
  • Any delay in packaging means a delay in getting to the market, which directly impacts sales.

What this means:
Quality control teams can’t afford slow or manual processes anymore. It’s critical now to adopt a system for faster reviews and quicker turnarounds.

2. Small errors, big consequences

A single packaging mistake, such as a wrong claim, missing allergen, or misprinted barcode, can cause serious consequences:

  • Hefty fines or product recalls from regulatory authorities like the FDA or FSSAI.
  • Lost consumer trust if the label doesn’t match the quality.
  • Wasted print runs and rework, which hit your margins.

What this means:
Even small errors are no longer “just design issues.” They are compliance and brand risks. Your quality control needs to be airtight.

Also read: How to Build a Packaging Review Process That’s Recall-Ready

3. Teams need smarter ways to manage scale

As product lines grow and teams become more cross-functional, managing packaging quality becomes harder:

  • 100+ SKUs, multiple regions, and fast-changing content make manual checks impractical.
  • Version mismatches, miscommunication, and outdated files are common.
  • Without smart tools, it’s hard to maintain consistency and catch issues early.

What this means:
To maintain the packaging quality as volume increases, you need tools that automate routine checks, enforce brand and regulatory rules, and make collaboration smoother.

This is where Artwork Flow comes in

If you have been relying on just the manual process, it’s time to shake things up. With AI making the lives of packaging quality control teams easier, you need to be able to have it too.  

That’s where an artwork management software like Artwork Flow enters:

1. AI-powered artwork proofing

Artwork Flow’s AI tool detects spelling up to 38 languages, dieline measurements, font typeform, and colors on your artwork in seconds, so you don’t have to. It reduces manual errors and ensures no critical detail gets missed before approval. That means faster reviews and fewer costly errors down the line.

Proofing

2. Artwork version and text compare

Need to see what changed between two artwork files or label versions? Our version compare feature lets you identify pixel-by-pixel deviations in color, text, and layout. It gives your QC team total clarity, without flipping between files manually.

Version compare

3. Automated packaging workflows

Packaging reviews often involve multiple stakeholders across teams. With automated workflows, you can set up clear approval paths — in serial or parallel — and assign roles easily. This keeps projects moving forward without constant follow-up.

Workflows

4. Smart compliance checks

Regulations change fast and keeping up manually can be risky. Artwork Flow’s smart compliance tool flags missing or incorrect info based on pre-set rules. This helps your QC team stay compliant without slowing things down.

 

Smart compliance

5. Custom checklists

Different products and markets come with different packaging requirements. You can build checklists tailored to each category — from regulatory needs to internal guidelines. So, every pack gets reviewed the right way, every time.

Checklists

6. Version control

When you’re juggling dozens of SKUs, version mix-ups are almost inevitable. Version control ensures everyone works on the most up-to-date file with a clear audit trail of changes. That means fewer errors, less rework, and better team coordination.

Version control

With leading brands such as ParagonCorp, HomeChef, Sutter Homes, SADAFCO, and more in the portfolio, our AI-powered tool simplifies your entire packaging workflow.  

To learn more, schedule a call with us.  

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