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Founded in 2005 in Rotterdam, FitForMe is a science-based health supplements brand focused on supporting people affected by obesity with personalized nutrition and long-term care. The company has supported over 750,000 customers and operates in 20 countries.
“Our initial estimate was roughly a year and a half to rebrand 200 SKUs. Just seven months after adopting Artwork Flow, we’re already near the finish line. The biggest gain here is speed, and the entire process accelerated far beyond our expectations.”
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The challenge:
Fragmented communication and limited visibility
Chasing teams across emails and multiple platforms for updates made it hard to track status, assign ownership, or see what was pending, turning artwork management into a slow, tedious process.
Regulatory and market complexity
Operating in health and nutrition means dealing with:
- Strict regulations
- Frequently changing ingredient lists
- Multiple languages and markets
This level of complexity required absolute clarity and consistency across stakeholders.
The solution: Why Artwork Flow?
Centralized visibility and dashboards
FitForMe used Artwork Flow to gain a clear overview of projects, deadlines, and responsibilities. Dashboards helped teams track progress and ensure artwork reached printers and manufacturers on time. If one task slipped, the team could quickly see the impact and act before production windows were missed.
Strong onboarding and support
Implementation support played a major role in success. Guided onboarding, team training, and ongoing assistance helped FitForMe adopt the system quickly and confidently.
This reduced resistance to change and ensured consistent usage across teams.
The result:
Faster rollout and fewer delays
What was once projected to take years was compressed into months. FitForMe could meet production timelines more consistently and avoid costly postponements.
With FitForMe managing projects in a single system, the rebrand moved from scattered follow-ups to a structured workflow. Clear dashboards, task ownership, and automated routing helped teams stay aligned and hit production windows.
What was initially estimated at 1.5 years was brought close to the finish line in about 7 to 9 months. Instead of chasing updates or missing cycles, the team could track progress in real time and keep work moving. The biggest win wasn’t just speed, but predictability.
“We work with strict regulations and constantly changing requirements. That kind of complexity makes clarity and consistency essential. Artwork Flow delivers a structured, reliable way to keep everything aligned.”
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“We work with strict regulations and constantly changing requirements. That kind of complexity makes clarity and consistency essential. Artwork Flow delivers a structured, reliable way to keep everything aligned.”
“We work with strict regulations and constantly changing requirements. That kind of complexity makes clarity and consistency essential. Artwork Flow delivers a structured, reliable way to keep everything aligned.”
"Before, we’d calculate ongoing projects manually from our emails to report to management. Now, Artwork Flow’s dashboard analytics have made project reporting and analysis so much easier."
About Artwork Flow
Artwork Flow has been the go-to solution for all things creative management for brands like LesserEvil, Jones Dairy, and Trinchero. Artwork Flow’s user-friendly interface and AI-led features including digital asset management, creative collaboration, online proofing, and project management can streamline the creative lifecycle for any organization. Let Artwork Flow take the complexity out of your creative projects and help your team deliver top-notch results with ease.
